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How Now Brown Cow?


Many of us grew up with Tillamook Brown Cow Ice Cream. We remember the show-stopping flurry of chocolate flakes surrounded by both white chocolate and milk chocolate ice cream… Well, you’ll be happy to know that Tillamook Brown Cow Ice Cream is still here, just under a new name: Tillamook Udderly Chocolate Ice Cream! It’s made with the exact same recipe; the only thing that’s different is the name. We voluntarily changed the name in January 2005 because we learned that it was already in use by another company. We figured as long as it tasted the same, what’s the harm in calling it something different?



My dearest Brown Cow,

You will certainly remain so always and forever in my heat. Why this unnamed "other company" has taken this offense against you, I do not know. I have to say, I think there was a horrible mistake made in your renaming... "Udderly Chocolate"? A fool would get the pun... But should we? It seems to bring unpleasant images to mind when all I am trying to do is enjoy a bowl of my favorite ice cream. But alas... we can't have it all and as they say, "A rose by any other name would smell as sweet."

Tillamook, I love you still.

Yours truly,

August 17th, 2011 at 6:54 pm


Tillamook Team

Hi Rebecca. Happy to hear that even with a new name you still enjoy Tillamook Udderly Chocolate Ice Cream. Just remember, it’s the exact same recipe as before!

- Jala of the Tillamook Team

August 18th, 2011 at 9:58 am


why are the choc. chunks gone from udderlychocolate and now theresthin shavings. really enjoyed it the other way.

April 10th, 2013 at 3:23 pm


Tillamook Team

Hi Lori,

Thanks for reaching out to us! I’m sorry to hear about your disappointment with our Udderly Chocolate Ice Cream flavor. I’ll be sure to pass on your comments to the product development team. Thanks for sharing your feedback. Please feel free to contact us with any more concerns.


Callie, of the Tillamook team

April 12th, 2013 at 1:14 pm


I like the chocolate flakes instead of the chunks. It makes the ice cream smoother.

April 2nd, 2014 at 4:26 pm


Tillamook Team

Hi Cindy,

Thanks for your feedback! I'll be passing your comment along to our Product Development team to let them know you prefer your chocolate chunks more flaky. Thanks again for your input!

All the best,

Callie, of the Tillamook team

April 4th, 2014 at 1:14 pm
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